FREE MARKETING TOOL
UTM link parser.
Read campaign parameters and other query-string values from a supplied URL.
No sign-up or API key. Your text and files are processed in this browser and are not uploaded by this tool. Use Reset to clear your inputs.
Your result.
Browser-onlyAdd your inputs to get started.
Parses the supplied address without opening it. It does not check destination availability or prove that an analytics platform recorded the parameters.
How to use it.
Check a final campaign URL before distributing it. Decoded parameter values are easier to review than a long encoded address, particularly when source or medium names differ between teams.
- Add your own material or load the worked example.
- Choose the settings and run the tool.
- Review the result, then copy or download it.
A LITTLE BACKGROUND
UTM link parser: the practical context.
Read campaign parameters and other query-string values from a supplied URL. Check a final campaign URL before distributing it. Decoded parameter values are easier to review than a long encoded address, particularly when source or medium names differ between teams.
Put it to work.
A worked starting point is included under Load example. Check a final campaign URL before distributing it. Decoded parameter values are easier to review than a long encoded address, particularly when source or medium names differ between teams. Replace every sample figure or campaign label with your own data, and keep the reporting period, currency and event definitions consistent. The result is only as meaningful as those choices.
What to check next.
Parses the supplied address without opening it. It does not check destination availability or prove that an analytics platform recorded the parameters. Use this output to explain the arithmetic or naming decision to a colleague. It does not connect to an ad account, infer attribution, provide market benchmarks or establish whether a campaign caused the reported outcome. Check tracking quality before using a calculation to change a budget.
Questions about
this tool.
Does this connect to advertising or analytics accounts?
No. It works only with the figures or URL you supply. There are no account connections, API keys or imported platform reports. You choose the inputs and remain responsible for how they were measured.
What are the limits of this utm link parser?
Parses the supplied address without opening it. It does not check destination availability or prove that an analytics platform recorded the parameters.
Can I use the output on a commercial project?
You can use the generated output in your own workflow, subject to the rights in the material you provide. Review the file or markup before publishing it. These tools do not verify ownership, factual claims or suitability for your particular project.
Need a closer look
at the website?
Discuss the wider issue with WTfont. We can help connect the technical details with the content, design and marketing brief.
Explore the service ↗